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JASON TEN-POW

Founder & CEO | AI-Powered Customer Intelligence Leader

An expert in translating fragmented customer data into clear, confidence-driven decisions for executives.

PLATFORM BUILDER

Designed AI systems that transform unstructured conversations into actionable executive intelligence.

TRUSTED ADVISOR

Trusted advisor to senior leaders at enterprise and growth organizations on CX, AI adoption, and insight-to-action strategy. 

THOUGHT LEADER

Thought leader shaping how organizations move from feedback collection to confidence-backed action.

INTERSECTIONS

I sit at the intersection of Customer Experience (CX), Market Research, Voice AI & Generative AI & Decision Intelligence.

LATEST WORK

I have Designed AI systems that transform unstructured conversations into actionable executive intelligence. Trusted advisor to senior leaders at enterprise and growth organizations on CX, AI adoption, and insight-to-action strategy.  This is re-shaping how organizations move from feedback collection to confidence-backed action.

Best-Selling Author of "Unbreakable"

Author of the Amazon bestseller Unbreakable (2021), outlining a proven framework for practical CX strategies that remove friction and drive confident action.

 

It outlines how to effectively build CX transformation programs that convert customer insight into loyalty, growth, and long-term business resilience.

Unbreakable-Mock-up.avif

Recent Articles:

How We Leveraged AI To Take Our Company To The Next Level

February 2026,

Authority Magazine

The result isn’t fewer jobs, but better ones. We’ve been able to spend more time on high-value discussions, faster iteration, and more meaningful collaboration.

 

My rule of thumb: automate where it reduces friction, but always keep a human where trust matters. The goal isn’t speed; it’s clarity and confidence.

 

That’s where AI creates real value.

Read Article

Why Most CMOs Fail Before Their Exit Interview

January 2026,

CMS Wire Magazine

The brief tenure of the digital-era chief marketing offer (CMO) is a warning signal.

Behind it often lie patterns of misalignment, vague expectations and an increasingly fractured scope of responsibility.

In the Harvard Business Review article the author argues many CMO roles are ill-defined or overly broad.

Read Article

Will 2025 Be The Year of Immersive CX?

February 2025,

CX Network

From avatars to virtual reality (VR) and augmented reality (AR) wearables and the metaverse, many experience designers and practitioners have experimented with transferring advanced consumer tech developments to their customer’s experiences. 

But could 2025 be the year that changes?

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Powering Customer Relationships with Omnichannel Approaches

January 2025, 

CX Network

The energy sector faces challenges from rising inflation, environmental concerns and customer budget constraints, alongside increasing customer expectations for support services.

 

To thrive in this competitive landscape, energy companies must prioritize customer experience (CX) as a key differentiator.

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How Healthcare Brands Achieve Dominance Through Patient Experience

December 2024,

CX Network

In the highly competitive healthcare sector, providing an excellent patient experience (PX) is becoming a major advantage for leading brands.

Top healthcare companies stand out not only by consistently meeting customer expectations but also by building stronger loyalty through superior experiences.

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Navigating The Evolving Retail Landscape

November 2024, 

Retail CX

Retailers today are navigating a complex and rapidly changing landscape, with one of the most significant challenges being the shift in consumer expectations.

To remain competitive, retailers must provide a smooth omnichannel experience, allowing customers to transition effortlessly between websites, apps, and in-store visits.

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2024: State of CX

August 2024,

ONRGroup Report

We are excited to share with you our latest report State of CX Report packed with critical insights to help you stay ahead in today’s competitive landscape.

​This report is designed to empower you with actionable data and strategies that can drive tangible results for your business. Don't miss out on the opportunity to make informed decisions and elevate your performance.

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5-Ways To Wow Customers

February 2021, 

Authority Magazine

First, building deep meaningful customer relationships is not a bottom up initiative, it is a top down initiative that has to be started and guided by leadership.

 

There are so many companies that try to Customer Experience Transform — to differentiate their business based on their customer experience — that get stuck in the earliest stages of this effort.

Read Article

Podcast: Amazing Business Radio With Shep Hyken (April 2025)

Shep Hyken interviews Jason Ten-Pow, CEO and President of ONR, discusses bespokeCX platform. They discuss how businesses can create long-term and sustainable revenue and profits by harnessing the power of customer data.

Podcast: Blockchain & Customer Experience With Yanique Grant (May 2022)

Yanique Grant interviews Jason Ten-Pow, CEO and President of ONR, the CX consulting firm he founded in 2009. They discuss Blockchain Adoption and It’s Impact on Customer Experience.

Podcast: Building Unbreakable Relationships With Yanique Grant (September 2021)

Yanique Grant interviews Jason Ten-Pow, CEO and President of ONR, the CX consulting firm he founded in 2009. They discuss the evolution of building a sustainable customer experience program.

Podcast: CX Chronicles With Adrian Cesana (September 2021)

Adrian  interviews Jason Ten-Pow.  We had the pleasure of welcoming Jason Ten Pow, CEO at ONR  based in Toronto, Ontario.  Jason and his team show brands how to fundamentally transform their approach to Customer Experience. They help to re-set the CX dial, re-imagine relationships and build trust between brands and customers. 

Podcast: Amazing Business Radio With Shep Hyken (July 2021)

Shep Hyken interviews Jason Ten-Pow, CEO and President of ONR, the CX consulting firm he founded in 2009. They discuss how businesses can create long-term and sustainable revenue and profits by talking to their customers.

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