For over 20 years Jason has been helping companies improve their customer knowledge and to better use this knowledge to deepen their customer relationships in ways that generate greater and sustaining revenue and profits.
Jason is currently overseeing 3 companies:
Jason is a best-selling author:
In his book, Jason Ten-Pow our CEO pulls back the curtain on brands that seem to effortlessly build and maintain unbreakable customer relationships.
The world’s best-loved brands out-perform their competitors:
Collecting data and transforming it into knowledge
Sharing customer knowledge
Acting frequently based on customer knowledge
Out of CSA emerges a proven 5-step approach for deepening customer relationships and increasing revenue and profits.
INSIGHTS FROM THE BOOK
Most businesses have gone digital. That creates a higher set of expectations on the part of the customer. And with digital native cloud companies like Google, Facebook and Uber now embedded in our lives, people have come to expect great digital experiences. The bar is set very high.
Chief Customer Officer
Jason also founded:
OnSurvey is a pioneer of digital research. Their platform transformed how customer feedback was collected online. They innovated some of today’s BKMs for collecting feedback online including asking 1 question at a time to reduce response bias, auto proceed button for reducing the number of clicks which reduces respondent fatigue and of course the progress bar that identifies how many questions are left to answer which helped improve completion rates.