Key Skills & Expertise
Organizational
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Business Growth & Client Engagement
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Team Leadership & Strategic Planning
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Thought Leadership & Public Speaking
Customer Experience
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CX Strategy & Digital Transformation
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Voice of Customer Program Design & Mgmt
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Customer Journey Mapping
Research & Analysis
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Research Design & Market Analysis
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AI-Driven Customer Insights
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Data Analysis & Visualization
Education
[Masters in Quantitative Methods]
[York University] | [1998]
[ICPSR Methods Program]
[University of Michigan] | [1997]
[Hon. BA]
[University of Toronto] | [1996]
Certifications
Qualitative Research certification
[Riva Institute] | [2000]
Professional Affiliations
Advisory Member of CX on the ROCKS
Jason Ten-Pow is a distinguished authority in customer experience (CX) transformation, business strategy, and data analytics. With over two decades of pioneering work, he has cemented his reputation as a visionary leader, shaping how brands foster customer relationships, optimize digital engagement, and drive sustainable business growth through data-driven insights.
A dynamic innovator, Ten-Pow has collaborated with Fortune 500 companies and fast-growing brands across diverse industries, including technology, healthcare, consumer goods, and financial services. His expertise in leveraging AI, data visualization, and advanced analytics enables businesses to create seamless, high-impact customer journeys that enhance retention, boost satisfaction, and maximize profitability.
Renowned for his ability to turn complex data into actionable strategies, Ten-Pow has been a trusted advisor to industry giants such as Intel, Hilton, Deloitte, and Coca-Cola. His strategic guidance has helped organizations refine their retention strategies, optimize customer interactions, and redefine their approach to turning CX into a powerful competitive advantage.
A passionate advocate for innovation in customer experience, Jason continuously pushes the boundaries of what’s possible in the CX landscape. His thought leadership and deep industry expertise make him a sought-after consultant, speaker, and author dedicated to helping brands build unbreakable customer relationships and achieve long-term success.
A BRIEF HISTORY
In 2001, Ten-Pow founded OnSurvey, an innovative online survey platform specializing in digital research focused on website customer satisfaction. Under his strategic direction, OnSurvey continuously invested in proprietary research methodologies and advanced analytics tools, enabling brands to enhance customer journey strategies and improve post-purchase support and retention. The platform served prestigious global brands such as Procter & Gamble, McDonald's, and Coca-Cola.
In 2008, he established OnResearch, a premier market research firm delivering end-to-end insight solutions, including questionnaire design, B2B/B2C sampling, and advanced analytics. Specializing in CX research, brand tracking, and thought leadership studies, OnResearch’s elite team of data scientists and storytellers translates complex data into compelling narratives, empowering businesses with actionable insights to gain a definitive competitive advantage. OnResearch has collaborated with world-renowned companies such as, KFC, Disney, Pizza Hut, Adobe, Micron, and Palo Alto Networks.
In 2016, Ten-Pow founded ONR, uniting the research expertise of OnResearch with CX consulting mastery. This fully integrated firm is dedicated to helping brands cultivate unbreakable customer relationships, leading to sustainable revenue growth and enhanced brand loyalty. ONR takes a holistic approach to CX transformation, emphasizing the power of emotional connections between brands and customers. Its comprehensive suite of services includes cutting-edge technology recommendations, actionable data analytics, and strategic guidance on optimizing customer interactions. ONR has successfully works with industry giants such as Intel Corporation, Deloitte and PCCW Global.
In 2021, Ten-Pow authored Unbreakable, a best-selling book that unveils the five stages of CX mastery, providing a roadmap for businesses to elevate their customer relationships. His forward-thinking methodologies have redefined customer engagement, resulting in substantial revenue growth, increased operational efficiency, and higher employee engagement for his clients.
In 2023, ONR launched bespokeCX, its most advanced experience platform to date. Offering state-of-the-art customer intelligence analytics and strategic action planning, bespokeCX empowers businesses to diagnose unique challenges and implement tailored, data-driven solutions. By leveraging AI-driven insights, the platform ensures a seamless, frictionless customer experience that fosters deep brand loyalty.
Based in Toronto and Orlando, Jason Ten-Pow remains at the vanguard of data-driven CX excellence guiding brands toward transformative strategies and long-term success.
RECENT PUBLISHED CONTENT
The 5 Levels of CX Transformation
We help brands unlock loyalty and achieve sustainable business success by aligning with customer needs, eliminating friction, and delivering exceptional experiences.
Our approach to CX Transformation is rooted in the principles outlined in Unbreakable by Jason Ten-Pow, focusing on building lasting customer relationships through transformative insights, proven CX strategies, and actionable solutions.
